United.com

Objective to redesign entire applications within united.com. Designing the application in a way that allows the user to buy tickets or upgrades with ease and efficiency. Application design is used on the united.com home page, the booking engine, the Travel Options storefront, and Easy Checkin Online.

Booking Engine

United's main application is the booking engine. The objective is to give the customers the best experience when buying a ticket. The booking engine requires a lot of information to be available for the customer. These pages need to be designed very precisely to communicate the information that the user is most concerned about, while at the same time, moving the user through the process as quickly and easily as possible.

Promotional Design

Many new promotional tiles run daily on united.com. They display new deals and discounts through attractive traditional illustration.